Should I Invest in Real Estate in Atlanta in 2021?

We get that question a lot, and while you may think that after a bizarre 2020 when the COVID-19 pandemic changed the world forever, forcing us to enter into a new reality and alter any plans, so it makes sense to think twice before entering the real estate business. Even so, the good news is that life goes on, people are getting the vaccine, and we’re heading to recover part of our previous lifestyle with a bit of a twist. So despite the recent hard times, we are confident that it is still a good idea to invest in Atlanta. There are many reasons to believe it; The city has been a non-stop growing capital since the beginning, and honestly, it doesn’t seem to be stopping anytime soon. So let us give you some excellent reasons to invest in Atlanta for your consideration. 

Non-stop growth

Georgia’s population is more than 10 million. It is the eighth population center of the country with exponential growth towards the future. Atlanta is the third-largest metropolis in the southeast and keeps attracting families from all over the Midwest. Growth is consistent and steady, with 40% expected in the coming years, so the demand for rentals in Atlanta and property keeps rising.


Atlanta is home to many well-known colleges and universities, which presents an excellent opportunity for investors who wish to provide student housing. Georgia Tech, Georgia State, and four of the nation’s most renowned historically Black colleges and universities (HBCUs) – Clark Atlanta University, Morehouse College, Morehouse School of Medicine, and Spelman College.

Atlanta stays strong 

Atlanta had a spike in unemployment during the coronavirus pandemic, as did the rest of the nation. Fortunately, the city fared better than the rest of the country, experiencing the lowest rate of jobs lost, even in the leisure and hospitality sectors. The recovery from the coronavirus seems to be heading in the right direction in the city, with more people coming to work, study and start a new happy life as Atlantans.

Economic development

Many financial and tech-based companies are based in Atlanta; Coca-Cola, The Home-Depot, Google, eBay, and Porshe are some of them. Microsoft announced opening a new office space in Atlantic Yards this year, bringing up to 2500 new employees across the region. More keep coming, so thousands of jobs are being created, and the rent demand keeps growing. 

It is still affordable

Although Atlanta’s median home price has reached its highest level ever, it still keeps a trajectory that’s consistently lower than the national median. Surprisingly, the cost of living in Atlanta is still low for a major city. Today’s average home prices are similar to where they were at the 2006 peak, but they’re more affordable when you consider inflation.

So, Should I invest in Atlanta? 

YES. The short answer would be yes, and an elaborated one will also encourage investment in this beautiful city. If you’re planning to invest in Atlanta, keep in mind that choosing the right property, maintaining it, dealing with tenants, permits, and more takes a lot of work. Don’t worry, we’re here to help you with a team that understands the intricacies of the rental market in Metro Atlanta. Call us, email us, or make contact through our dedicated portals. We’re here for you! Entrust your property to the management professionals.